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Showing posts from November, 2013

Don't ditch your product, ditch the experience

If you are wondering why your competition is speeding past you while your product is more sophisticated and feature-rich, you might stop looking at your engineers and start chatting with your customers. Sometimes a shift in your customer experience can turn your product into the flavor-of-the-month.I was visiting with a friend who owns a landscape design company and we were talking about online review websites like Yelp. He has a five star rating on Yelp and does everything he can to maintain… Read the rest of my blog on insights.wired.com