Saturday, March 10, 2007

Web Design Rules and Blogging Gets Easier

On my last post I talked aboutt how easy it is to create a functional web site using open source software. Well, it's getting even easier.

Godaddy has a new feature called Marketplace where they have all kinds of open source software, ready to install with a click of a button. I know this isn't new, web hosting companies have been offering add-on's and features for years. But Godaddy has made it extremely simple. And they have good stuff, too.

For example, I set up a WordPress blog site in about 5 minutes with the click of a button. But more exciting than having a basic blog, I discovered the real power in WordPress. This open source software is flexible, easy-to-use, and powerful. A person or business could literally create a fully functional web site in less time than it's taking me to write this blog.

Now, I've been building web sites for 10 years, and for me to get excited about free software, and services like Godaddy, is really something. For years I have been helping small businesses design, program and publish web sites. The typical turnaround time for a small web site could be anywhere from 45 to 90 days. And the amazing thing is that 90% of the functionality is now available in WordPress.

So how does this affect the future of web design for small business?

My personal take is that Design will finally get the attention it deserves, and basic programming will not be a limiting factor. As a matter of fact, custom programming will move to the foreground, and small businesses will be able to move funds from basic programming to customizations. This will result in higher quality web sites and better results for everyone.

Sounds like a win-win to me.